Continuum Market CEO Message
Hi, I’m Kristina Bruhahn, CEO and Co-Founder of Continuum. Continuum is a network and marketplace for Blockchain + AI Products, Services, Events and Deal Rooms.
I fell in love with blockchain in 2017. After 15 years in data and technology, the proof of Decentralized Ledger Technology (DLT) shifted my concept of how data and technology will fundamentally work a decade from now. Add in artificial intelligence with a system that has immutable datapoints and I saw a “Jetson’s Future” of innovation and income opportunities around the world. I knew this would fundamentally shift global economics because most blockchain projects disrupt previously held beliefs about market economies.
By 2030, the world will see and use these technologies as standard but it will be a long road through regulatory compliance to get there.
I also saw how many power structures currently in place would not want these technologies to emerge. They would not want transparency to budgets and supply chains, they may not want market efficiency and faster resolutions. They definitely don’t want the control of money to be disrupted.
In 2017, I then needed to understand the trading aspect of these assets. Why are they actually assets? Why is the SEC so upset? Why is Wall Street giddy?
This journey was aided by my participation in a small brand called CoinGenius. CoinGenius aimed to predict the price of Bitcoin (BTC) based on Time Series Forecasting predictive indicators. This led to a giant quantification of predictive indicators across financial markets like Crypto, Forex, Commodities, Securities (both Equities and Debts) and Options Markets. Derivatives was classified in it’s own category.
This gave a global picture of all the things that impact markets, all the way down to one particular asset, BTC.
Our Neural Networks primed, we started seeing major Chinese Supply Chain impacts in Oct 2019. By November, it was clear this little virus overseas was a much bigger monster.
We saw manufacturing and shipping stall, by December the news was discussing Covid-19. I was still travelling to fundraise for CoinGenius. We still had no idea how big this monster was getting. Human Capital absences from sickness was about to shift the world’s perspective about remote workforces.
By March 2020, the world was locked down. Our system could see unprecedented shifts in markets, commodities and the faith of the world’s financial system. Funding wasn’t even being discussed anymore, we had to pivot.
A grassroots community led by CoinGenius and Bad Crypto brought together a virtual event in April 2020 called Virtual Blockchain Week and we all shared blockchain development updates from our homes. We brought together thought leaders, CEO’s and experts I had met attending over 150 conferences in 2 years.
By September 2020, all the Wall Street clients who might have wanted to buy our data were silent, if not shut down. The leadership team at CoinGenius discussed options.
I decided to tell the story a different way and opted to open my own endeavor, Continuum Market. It would be a place where all the brilliant minds I had met could share their products and services for the blockchain sector. A marketplace for and from the blockchain community.
Continuum Market started as a data company, after all that’s my background and by now the community had heard me say “Data” and “Data points” so often, they had nicknamed me “DataPoints”. Nicknames are a big deal in Web3, we’ll expand on anonymity sentiment later.
No one understood why I wanted to bring the datapoints of the blockchain community to light. I finally refined my pitch to discuss the benefits of a profile from a vetted network. Firstly, to show all the unique attributes of each innovative brand. Secondly, to show those attributes against a comprehensive compliance matrix. Thirdly, to measure growth month over month.
I spent my covid sequestered time learning about Capitol Hill and their appetite for understanding this industry I loved so much.
Time attending dry Uniform Commercial Code legal meetings had me dancing in my living room because these lawyers who define our government system in the US were discussing “What is an NFT and how is this transaction taxed?”. The fact they even knew (or pretended they knew) what a Non-Fungible Token meant was a thrilling moment. I knew we were in a whole new era. Two years ago, the US blanket statement was “it’s banned and we’re not going to look at it”. I knew they couldn’t NOT look at it because it is affecting the FinTech sector which makes a TON of money in the global economic engine.
Fast forward to April 2022 and I was finally travelling again. By October 2022, the world was fully open and Blockchain Conferences allowed me to reconnect with the leaders of big conferences and events that I had befriended back in the day. I was granted VIP access, deal rooms and access to amazing game changers.
We discussed the need for a marketplace where they could show off. If you’re a token in the space, you get listed on exchanges, but no one is listing the Products and Services. Open Sea came along for NFTs, Messari, Lunar Crush, CoinGecko, CoinMarketcap and countless others came along for data, but no one brought together all the brands that I loved. The ones who got stuff done, the ones who are measurable.
During the pandemic, a close friend of mine, a Wall Street Expert with $1B+ AUM said, “If you’re out there shilling unregulated securities, I’m out.”
I took that very seriously.
I knew I had to create a vetting matrix that accounted for not only where the blockchain brand currently was, but where they were going, in response to an ever-evolving regulatory landscape.
That means I have to go back to my Neural Network roots and create more than Continuum Market, a marketplace of blockchain Products & Services.
I have to create a Continuum Brands tracking system software as a service subscription, the Continuum DataWise Platform.
Continuum DataWise, that’s what Continuum is raising for. We’ve built a proof-of-concept, we have over 20+ marketplace brands, 20+ brand placement year-long opportunities, 20+ brand placement events with measurable impact, 20+ Growth Service brands, 20+ Professional Service Experts committed to US Compliance consistency and over 1,500 individual members who believe in Continuum’s 2030 vision of a Web3 World.
At Continuum Navigator, you’re going to meet some of the best masterminds in blockchain + AI. Brands that are literally changing the world and will drastically affect the global economies of the next 10 years.
Every brand member has been vetted in order to showcase their Products and Services within the Continuum Marketplace. Every brand member is committed to transparency and compliance to show month over month growth as the Continuum tools are built. Every brand is one I can definitively say will shape the next decade of commerce.
Continuum Brand Members have access to all our Products, Services, Events and Consulting to ensure robustness of US Compliance, Cybersecurity, Partnerships, Growth Deals and more from Continuum Weekly Networking, Member Benefits and Continuum Tools.
We look forward to championing your impact to the Blockchain + AI Industry!
Continuum Market CEO, Kristina “DataPoints” Bruhahn